Be Good at 2-3 Things and Your Golden

For those who know me well, it’s no secret that I have my limitations. English, sciences, and languages don’t come naturally to me, and I tend to be a bit shy, preferring to keep to myself unless I need to manage my business’s social media presence.

However, where I shine is in mathematics, engaging in business discussions, financial education, and exploring psychology and the intricacies of the human mind. These subjects fascinate me, and I believe that focusing on what I love is the key to success. Recognizing your passions and turning them into strengths is vital.

When it comes to business, there are various areas one can explore, like marketing, finance, and HR, but I’ve always been drawn to being in the midst of a business’s dynamic operations. During my younger years, I immersed myself in the action of learning, understanding that while I might not be the smartest, I could compensate with hard work and determination to outperform others.

I live by the rule of “doing 2-3 things really well and you’re golden.” It’s not only a simple concept that avoids overwhelming oneself, but it also encourages focused effort in both work and personal life.

On the contrary, attempting to do 6-8 things and spreading oneself too thin is a risky endeavor when starting a business or project. Taking on too much with limited time and resources often leads to half-baked ideas that don’t amount to much and can be financially draining. Efficiency suffers when you’re trying to do everything at once.

An analogy can be drawn to food businesses, such as a Chinese takeaway with over 100 items on the menu. While it may seem impressive, the abundance of choices can overwhelm customers. In reality, many of those items may only be variations of around 40 main dishes with different proteins and vegetables. Simplifying the menu can lead to better efficiency, especially when prep work is done in advance.

I am a strong advocate for small and straightforward menus, easily understandable for all customers, including those with dietary preferences like vegans and those with dairy-free needs. For instance, in a Chinese takeaway, I would focus on offering a few main dishes such as curries, black bean sauce, and sweet and sour, served with rice or noodles and a choice of proteins (pork, chicken, beef, and veggies). Additionally, including a limited selection of fried rice and noodle dishes, as well as some crispy spring rolls and finger food snacks, would make the offerings even more appealing and manageable.

To implement these principles in your own business, it’s essential to keep your menu or product range clear and simple, ensuring each item has its unique selling point or the best it can possibly be. Don’t be afraid to experiment and try new things, even if it seems daunting. Building a successful business takes time, hard work and dedication, and maintaining a focused mindset is crucial to reaching your goals and remaining level-headed when challenges arise.

Though it’s easy to become absorbed in the business side of things, it’s essential to remember that life is also about love, laughter, and the people you meet along the way. When I started my Vietnamese deli shop, Carrots & Daikon, I focused on creating fresh, quick, and healthy Vietnamese street food for busy professionals. By incorporating these values into my food and customer service, I knew I had a fighting chance for a successful business.

We managed to achieve something remarkable, closing our business on a positive high note rather than a forced closure and we kept our core focused to the very end. Which I am very proud of.

If there’s one takeaway from this post, it’s the idea of doing 2-3 things exceptionally well and becoming the best at what you do. This approach can lead to success and fulfillment in both your professional and personal life.

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